股权设计,作为公司成立时,就排在一位的需求,所以对这个问题既要重视又要深入了解,我们归纳了4个要点8个细节。
Equity design is the first demand of the company when it was founded, so we should pay attention to this issue and understand it in depth. We have summarized four key points and eight details.
4个要点包括:合、分、进、退。
The four key points include: closing, opening, advancing and retreating.
即,要想双方合作的好,须要分的好,只有分的好,才能合的好,分不好一定合不好。分包括分股、分工、分权、分利。进就是未来人才的进入标准以及人才的股权来源,退即双方合作不成的退出方式。
That is, if we want to cooperate well, we need to divide it well. Only if we divide it well, can we cooperate well. Division includes share division, division of labor, power division and profit distribution. Progression is the entry criteria for future talent and the source of talent's equity, and withdrawal is the exit way that the cooperation between the two sides cannot be achieved.
1)合什么
1) What is it
现在企业面临的机会非常多,做少(做精)才是企业的胜出之道,确定企业未来的方向,再列明企业近几年的目标规划,以及为了达成这个目标,各方合伙人应当完成的事项。
Now the enterprise faces many opportunities, and doing less (doing better) is the way to win the enterprise. Determine the future direction of the enterprise, and then list the objectives and plans of the enterprise in recent years, as well as the items that all partners should complete in order to achieve this goal.
2)分股
2) Divide shares
随着企业的不断发展,资金的重要性在降低,人力的重要性在增加,双方出的资金,所占股权是基于对企业的贡献,而管理(人力)更多是基于对未来的贡献。企业发展得越好,管理股占分红比例就越大,这样的分配结果有利于调动人才工作的积极性。
With the continuous development of the enterprise, the importance of capital is decreasing, and the importance of human resources is increasing. The equity of both parties' capital is based on their contributions to the enterprise, while management (human resources) is more based on their contributions to the future. The better the development of the enterprise, the greater the proportion of the management shares in the dividends. Such distribution results are conducive to mobilizing the enthusiasm of talent work.
3)分工
3) Division of labor
在企业的经营中,分工也有两个原则:专业人干专业事一件事只能有一个人负责双方一定要分工明确,不能一个人管所有的事情。
In the operation of enterprises, there are also two principles of division of labor: professionals can only have one person responsible for one thing, and both parties must have a clear division of labor, not one person in charge of all things.
4)分权
4) Decentralization
业控制权一定不是约定的纸面控制权,而更多靠企业家对企业的贡献付出,这才是控制权的王道。
Industrial control must not be the agreed paper control, but more depends on the contribution of entrepreneurs to the enterprise, which is the king of control.
5)分利
5) Divide profits
在利益的分配过程中,约定清楚双方的工资标准,以及双方是否设定奖金及其它标准,双方还要约定清楚财务相关制度。面向未来,建立按照贡献的动态分配原则,从而避免大锅饭及躺平现象的出现。
In the process of profit distribution, both parties should agree clearly on the salary standard of both parties, and whether both parties should set bonus and other standards. Both parties should also agree clearly on the relevant financial system. Facing the future, establish a dynamic distribution principle based on contributions, so as to avoid the occurrence of "big pot rice" and "lying flat" phenomenon.
6)进入
6) Enter
包括两个方面的含义,一方面双方约定合伙人之间股权调整的规则。另一方面:约定后期人才激励的设计。
It includes two meanings. On the one hand, both parties agree on the rules of equity adjustment between partners. On the other hand, we agreed on the design of talent incentive in the later stage.
7)退出
7) Exit
天下没有不散的宴席。完善的退出机制是彼此不撕破脸,好聚好散的保证。约定清楚双方在合作的过程中,发生哪些事项时,双方可终止合作。
There is no feast that never ends. A perfect exit mechanism is the guarantee of not tearing each other's faces apart and getting together well. It is agreed that both parties can terminate the cooperation in case of any events during the cooperation.
8)灰度原则
8) Grayscale principle
现实生活中,很多事情并不完全是非黑即白的,而是存在灰度,正如任正非一直在讲的灰度管理学。合伙创业也是如此,合作过程中,并不是非对即错。用开放、包容、共赢的心态去对待彼此的合伙。秉承1+1大于2,互相赋能,既不能斤斤计较,又不对问题视而不见,而是坦诚进行交流。
In real life, many things are not completely black or white, but gray, as Ren Zhengfei has been talking about gray management. The same is true of partnership. In the process of cooperation, it is not right or wrong. Treat each other's partnership with an open, inclusive and win-win mentality. Adhering to the principle that 1+1 is greater than 2 and empowering each other, we can neither haggle over every ounce nor ignore problems, but communicate frankly.
How a company lives and dies is closely related to its equity design. If you want to make the company grow and grow stronger for a long time, a perfect equity governance structure is indispensable. Come to our website for more relevant content http://www.lushangyun.com Ask!